A new business contact told me this week she would consider working with me because she could see I was passionate about writing (and marketing) and "got the feeling I could write with personality!" Were the pink shoes the giveaway?
Yes I write from the heart, with passion, enthusiasm and an unwavering focus on the end game. I will write the copy that reflects your brand and achieves results.
To make my clients stand out, I've got to be a cut above and so does my content. I've written for IBM, Lloyds Bank, my local garden centre, plumber and chiropractor and everything in between, so I'm nothing if not adaptable.
If you're good at what you do, it should be perfectly obvious from the way you present yourself.
So ... be confident. Less is more.
If you want bland, rambling content, you've come to the wrong place.